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Concept Smart e-bike sharing,
The Integrated Navigation System in Urban 
environment and the UX design

 

discover
In a group of 24 students, we have accomplished holistic research for the Brand KETTLER®  containing benchmarking, interviews, online surveys, forum discussions, observation, Out-of-Box, and In-use analysis as well as brand-experience, POS and upcoming trends such as E-mobility. Afterward, divers Concepts have been developed individually or in a Group. Smart E-bike sharing focuses on navigation scenarios, user interface, and the design language. Three types of urban travelers were defined as the leading target group.

 

Young
Professional
Urban
Traveler
Student
develop
Design
Design phase, from sketching, making pre-models, CAD to 3D printing of parts and finally assembly proceeded in a timetable of 3-Months.
Deliver
A new product design and user interface concept. NAVI Bike - KETTLER. A smart E-Bike with integrated GPS and Navigation system for City- and Urban Travelers who need safe and straightforward Interaction with their Navi on their Urban-Bikes.
details